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Amun 21Shares | New York, NY, United States | $63k - $79k | |||
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This job is closed
Amun 21Shares is looking for a Head of Marketing, Tokens to help establish Amun Tokens as a world-class DeFi platform. This Head of Marketing will be responsible for executing the marketing strategy, including community management and engagement, events, demand generation, digital marketing, content and more. The perfect candidate thrives in both marketing strategy and execution.
What You Will Do
- Conceptualize and build Amun’s brand, voice, and identity
- Develop a global marketing plan for Amun Tokens
- Build strategic, mutually-beneficial partnerships with key players in the ecosystem
- Optimize a marketing team to develop top-tier content and events
- Plan and execute in-house events and proactively approach third-party event opportunities
- Set ambitious growth goals and monitor progress using data and analytics
Who You Are
- 5+ years of experience working in digital or experiential marketing
- A crypto enthusiast with experience in marketing, comms or brand in the fin-tech or crypto space
- Experience creating and executing creative and effective campaigns
- Proven success in executing event strategy
- Exceptional partnerships and relationship skills
- A wonderful collaborator and communicator
- Capable of managing a team and budget
- Experience developing and executing a marketing strategy
What is the job of a CMO?
The Chief Marketing Officer (CMO) is a senior executive responsible for overseeing the marketing efforts of an organization
Their job is to develop and implement marketing strategies that help the organization achieve its business objectives
Some of the key responsibilities of a CMO include:
- Developing and implementing marketing strategies: The CMO works with the rest of the leadership team to develop marketing strategies that align with the organization's overall business objectives. They are responsible for overseeing the execution of these strategies and ensuring that they are effective in achieving their intended goals.
- Managing the marketing budget: The CMO is responsible for managing the marketing budget and ensuring that it is being used effectively to achieve the organization's marketing goals.
- Leading the marketing team: The CMO is responsible for leading and managing the marketing team, which may include marketing managers, marketing coordinators, and other marketing professionals.
- Developing and maintaining relationships with key stakeholders: The CMO works to build and maintain relationships with key stakeholders, such as customers, partners, and vendors.
- Analyzing and reporting on marketing performance: The CMO is responsible for analyzing the performance of marketing campaigns and reporting on their effectiveness to the rest of the organization.
- Staying up-to-date on industry trends: The CMO is expected to stay up-to-date on industry trends and developments and use this knowledge to inform the organization's marketing strategies.